What’s been new this month 🤔

I was thinking that this month would be quiet with all the holidays going on (including my own), but actually it was a little bit busier than normal. Oh, and I had three significant birthdays to plan for: my mom's, my wife’s, and my dad’s 80th … PARTY 🎉🥳

I was sent some new products to review on my YouTube channel - I always love being sent new stuff to play with (You know I do YouTube, right?). I hit a milestone of reaching the 2,000 subscriber mark as well, which was a celebration.

 
   
 
 

Marketing Advice

Should you be on every social media platform?

This is a question I’ve been asked a few times, and my answer is… no!

Watch the video for an 80-second reasoning why.

 
 
 Terry Livesey - 05 - Should I be on every social media 
   
 
 

We made a video for The Best Connection and had an absolute blast.

From walking around the offices and making everyone clean their desks, to flying the drone around outside to showcase their building (with its impressive array of solar panels on the roof), to interviewing key personnel who absolutely nailed it! 

 
 
 
Read the blog I created on using video for Recruitment insights
 
   
 The Best Connection 
   
 
 

If you’re into your photography

Here is a review I did this month on a travel tripod - which was so good that it has now become my current travel tripod!

 
 
 Fear Missing Out: Manfrotto Tripod Review (MKBFRTA4BK BH) 
   
 
 

🤫 The secret to your marketing success

Visual content has grown to be an essential part of any effective marketing plan in the current digital era. Visuals are what draw us in and cause us to pay attention, whether in social media posts or product advertisements. Within this blog, we shall explore the importance visual content has in marketing and how it helps connect businesses with their audience in a meaningful way.

 
 
 
Read the rest of the article
 
   
 
 

#AskTheExpert video series

We are all experts at what we do; that’s why we do it. But how do you stand out in your chosen field and let everyone know you are the expert? Well, you do it with our #AskTheExpert video package, which gives you 3 months of content work. Everything is done for you, excluding presenting to the camera, which is REALLY EASY! Even I can do it!  All for the one-off cost of £599. Now thats amazing.

Below is a sample of one I’ve done, but to see others that clients have done and how we can help you, click the button below.

 
 
 Terry Livesey - 04 - What is visual marketing 
   
 
Book a discovery call to find out more
 
 
 
 

Behind The Scenes

Just a few photos from on location, so that you can have a peep into my world.

 
 
  
 
  
 
 

So there might be a little theme of shots below 🤔😁

 
 
 
 
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6 Quick Stats on AI

1. 37% of large UK enterprises have already deployed AI into their workflows, and it's expected to see an annual growth rate of 37.3% from 2023 to 2030.

2. 73% of business leaders believe that increased female leadership in the sector is important for mitigating gender bias in AI.

3. According to MIT, ChatGPT improved productivity for certain writing jobs by 40%.

4. In some cases, quality of output improved too - by as much as 18% for tasks like drafting company updates and grant application letters.

5. Two-thirds (67%) of consumers are concerned about misinformation in AI-generated content. 

6. AI’s accuracy can vary wildly - from up to 95% accuracy, to lower than 35% in some reports. While the exact number is perhaps unknown, the broader point is clear: always check before hitting publish!

 
   
 
 

Tech companies steal videos to train AI!

According to a recent investigation, large tech companies, including Apple, NVIDIA, Salesforce and Anthropic, have allegedly been using YouTube videos as training material for their AI systems. This raises moral and legal questions when they used the subtitles from over 170,000 YouTube videos without permission. I wonder if they used any of my videos?

 
 
 
View article
 
   
 
 

This month's Landscape

The Stiperstones in Shropshire!

This was one of the rare photos that I actually took in the evening; I’m more of a sunrise person due to the amount of people that are around at other times. This time was no different, and there was actually a group of lads climbing all over the rocks; when they spotted me taking the photo, they shouted over and signalled down; the next moment, they all ducked down so I could take the picture without them in it. Well, that surprised me 😁.

 
 
 StiperStones - See more by clicking the picture 
   
 
 

Oh, This is my favourite portrait photo this month as well!

This was an amazing collaboration between hair stylist, makeup artist, clothing and model to get this amazing look for a competition which it actually won! By the way, the hair is real and fake at the same time, i.e. its real hair, but not the models and it took ages to put in.

 
 
 Portrait 
 
 
 
 
 
 
 
Connect with me on LinkedIn
 
 
 
 

Well, that’s it for this month and I hope there has been something in this which has sparked an interest for you. If there is something you would like to see in future, then just let me know.

 
 
 
  
 
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Genius is one percent inspiration and ninety-nine percent perspiration.

Thomas Edison

 
 
 
 
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